✌🏼 Free Shipping on orders CHF 100!

Best Sellers

Discover koiyu’s most loved Korean skincare, haircare and Asian beauty products. Authentic, effective and carefully selected for glowing results.
Last Chance

Last Chance

New Arrivals

New Arrivals

Best Sellers

Best Sellers

ANUA - Beginner’s Essentials Set - koiyu

Gift Sets

Skincare

Skincare

Serum & Ampoule - koiyu

Serum

Sunscreen & Sunstick - koiyu

Sunscreen

Masks and Spot Treatment - koiyu

Mask

TIRTIR - [Mini] Mask Fit Red Mini Cushion 18g - koiyu

Makeup

Lip Stick

Lip Stick

Hair Care

Hair

Body

Body

Compare (0/5)

305 products

koiyu
Easy Start Carefully Curated Skincare Sets
Medicube - PDRN Pink Collagen Capsule Cream [55g] - koiyu

Medicube - PDRN Pink Collagen Capsule Cream [55g]

CHF 23.90 CHF 29.90
ANUA - Rice Enzyme Brightening Cleansing Powder - koiyu

ANUA - Rice Enzyme Brightening Cleansing Powder [40g]

CHF 19.40 CHF 24.25
ANUA - Peach 70 Niacin Serum

ANUA - Peach 70 Niacin Serum

CHF 19.00 CHF 23.75
Some By Mi - AHA BHA PHA 30 Days Miracle Toner [150ml] - koiyu

Some By Mi - AHA BHA PHA 30 Days Miracle Toner [150ml]

CHF 15.50 CHF 19.35
EQQUALBERRY - Bakuchiol Plumping Serum [30ml] - koiyu

EQQUALBERRY - Bakuchiol Plumping Serum [30ml]

CHF 24.90 CHF 31.00
Axis-Y - Vegan Collagen Eye Serum - koiyu

Axis-Y - Vegan Collagen Eye Serum

CHF 14.90 CHF 18.63
Vicrea - &honey Deep Moist Shampoo 1.0 [440ml]

Vicrea - &honey Deep Moist Shampoo 1.0 [440ml]

CHF 25.90 CHF 32.40
Arencia - Fresh Green Rice Mochi Cleanser - koiyu

Arencia - Fresh Green Rice Mochi Cleanser

CHF 19.95 CHF 27.25
Beauty of Joseon - Glow Replenishing Rice Milk [150ml] - koiyu

Beauty of Joseon - Glow Replenishing Rice Milk [150ml]

CHF 19.50 CHF 24.38
COSRX - BHA Blackhead Power Liquid - koiyu

COSRX - BHA Blackhead Power Liquid

CHF 15.00 CHF 18.76
TIRTIR - Waterism Glow Tint

TIRTIR - Waterism Glow Tint

From CHF 8.90 CHF 11.10
Haruharu Wonder - WONDER Black Rice Hyaluronic Toner For Sensitive Skin - koiyu

Haruharu Wonder - WONDER Black Rice Hyaluronic Toner For Sensitive Skin

CHF 14.50 CHF 18.20
ANUA - RICE 70 GLOW COLLAGEN MASK 1PC - koiyu

ANUA - RICE 70 GLOW COLLAGEN MASK 1PC

CHF 5.50 CHF 6.80
Some by Mi - AHA.BHA.PHA 30 Days Miracle Cream - koiyu

Some by Mi - AHA.BHA.PHA 30 Days Miracle Cream

CHF 17.40 CHF 21.75
Vicrea - &Honey Deep Moist Hair Treatment 2.0 [445g]

Vicrea - &Honey Deep Moist Hair Treatment 2.0 [445g]

CHF 25.90 CHF 32.40
ANUA - BHA 2% Gentle Exfoliation Toner - koiyu

ANUA - BHA 2% Gentle Exfoliation Toner

CHF 24.90 CHF 31.13
Beauty of Joseon - Green Plum Refreshing Cleanser - koiyu

Beauty of Joseon - Green Plum Refreshing Cleanser

CHF 17.35 CHF 21.69
Dr. Althea - To Be Youthful Eye Serum [25ml] - koiyu

Dr. Althea - To Be Youthful Eye Serum [25ml]

CHF 15.90 CHF 19.90
Purito Seoul - Mighty Bamboo Panthenol Cleanser - koiyu

Purito Seoul - Mighty Bamboo Panthenol Cleanser

CHF 14.90 CHF 18.60

Company
  • American Express
  • Apple Pay
  • Google Pay
  • Klarna
  • Mastercard
  • PayPal
  • Shop Pay
  • Twint
  • Union Pay
  • Visa

© 2026 koiyu. Powered by Shopify