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Discover koiyu’s most loved Korean skincare, haircare and Asian beauty products. Authentic, effective and carefully selected for glowing results.
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New Arrivals

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Best Sellers

ANUA - Beginner’s Essentials Set - koiyu

Gift Sets

Skincare

Skincare

Serum & Ampoule - koiyu

Serum

Sunscreen & Sunstick - koiyu

Sunscreen

Masks and Spot Treatment - koiyu

Mask

TIRTIR - [Mini] Mask Fit Red Mini Cushion 18g - koiyu

Makeup

Lip Stick

Lip Stick

Hair Care

Hair

Body

Body

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305 products

koiyu
Easy Start Carefully Curated Skincare Sets
Shiseido – Tsubaki Premium EX Damage Care & Repair Conditioner Treatment [450ml] - koiyu

Tsubaki - Premium EX Damage Care & Repair Conditioner Treatment [450ml]

CHF 28.00 CHF 32.00
Round Lab - Birch Juice Moisturizing Cream [80ml] - koiyu

Round Lab - Birch Juice Moisturizing Cream [80ml]

CHF 21.90 CHF 27.35
Medicube - PDRN LIP SLEEPING MASK [10g] - koiyu

Medicube - PDRN LIP SLEEPING MASK [10g]

CHF 15.00 CHF 18.75
Some By Mi - AHA BHA PHA 30 Days Miracle Serum Light - koiyu

Some By Mi - AHA BHA PHA 30 Days Miracle Serum Light

CHF 19.90 CHF 24.85
Pyunkang Yul - Nutrition Cream - koiyu

Pyunkang Yul - Nutrition Cream

CHF 29.90 CHF 37.40
COSRX - Full Fit Propolis Synergy Toner - koiyu

COSRX - Full Fit Propolis Synergy Toner

CHF 15.90 CHF 19.85
Celimax - The Real Noni Moisture Balancing Toner - koiyu

Celimax - The Real Noni Moisture Balancing Toner

CHF 20.00 CHF 24.00
Tocobo - VITA WATERPROOF SUN STICK SPF50+ PA++++ - koiyu

Tocobo - VITA WATERPROOF SUN STICK SPF50+ PA++++

From CHF 10.90 CHF 13.60
innisfree - No-Sebum Mineral Powder [5g]

innisfree - No-Sebum Mineral Powder [5g]

CHF 8.50 CHF 10.70
Skin1004 - Madagascar Centella Toning Toner [400ml] - koiyu

Skin1004 - Madagascar Centella Toning Toner [400ml]

CHF 26.97 CHF 35.00
Purito Seoul - Wonder Releaf Centella BB Cream - koiyu

Purito Seoul - Wonder Releaf Centella BB Cream

CHF 14.90 CHF 18.60
MISSHA – Super Aqua Ultra Hyalron Cleansing Water Wipes - koiyu

MISSHA – Super Aqua Ultra Hyalron Cleansing Water Wipes

CHF 9.90 CHF 12.40
Apieu - Raspberry hair vinegar [200ml] - koiyu

A'PIEU - Raspberry hair vinegar [200ml]

CHF 18.90 CHF 23.50
Anua - PDRN Hyaluron 100 Serum Mask [1ea] - koiyu

Anua - PDRN Hyaluron 100 Serum Mask [1ea]

CHF 4.60 CHF 5.75
Cosrx - Advanced Snail Mucin Gel Cleanser - koiyu

Cosrx - Advanced Snail Mucin Gel Cleanser

CHF 18.90 CHF 23.65
Haruharu Wonder - WONDER Black Rice Hyaluronic Toner - koiyu

Haruharu Wonder - WONDER Black Rice Hyaluronic Toner

CHF 14.50 CHF 18.20
Vicrea - &Honey Deep Moist Gel Body Wash [500ml]

Vicrea - &Honey Deep Moist Gel Body Wash [500ml]

CHF 25.90 CHF 32.40
Tocobo - Mini Sun Stick Key Ring - koiyu

Tocobo - Mini Sun Stick Key Ring

CHF 5.90 CHF 7.30
Medicube - Deep Lifting Peptide Eyecream For Face [30ml] - koiyu

Medicube - Deep Lifting Peptide Eyecream For Face [30ml]

CHF 28.00 CHF 35.00

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